In partnership with the city of Palos Heights and the Palos Heights Chamber of Commerce, Trinity hosted, Establishing and Enhancing the Internet Presence of Your Business: Effectively Using Websites and Social Media to Improve Your Business, on Monday, April 19.
The seminar was designed to help members of the Palos Heights Chamber of Commerce use the Internet and social media sites, such as Facebook and Twitter, more effectively for their businesses. Members of the Chamber gathered in the Grand Lobby for presentations and a time of questions and answers.
Jim Furey, community development coordinator for the city of Palos Heights, said the information presented to local businesses was practical and useful.
Trinity students Eric Kallemeyn ’11 of Crete Illinois; Rick Lundskow ’10 of Greenfield, Wisconsin; and Jeff Zwier ’10 of Dyer, Indiana, showcased the website they created for Kilwin’s Chocolates for a class project with Dr. Mark Ward, professor of business.
“It was beneficial, especially for those of us who didn’t just graduate,” said Dan Harris, chairman of the board for the Palos Heights Chamber of Commerce. The general discussion was good, he said, as local businesses were made aware of new technology and online tools that could increase their marketing.
Harris said he liked the format of the panel discussion, which provided local businesses with helpful information about social media and websites and gave students an understanding of the business world. “A two-fold benefit,” he said.
The event demonstrated the partnerships throughout Palos Heights, bringing the city and local businesses together with the support of Trinity.
“It's exciting to see the City of Palos Heights, the Palos Heights Chamber of Commerce, and Trinity Christian College working together toward the common goal of improving our city,” Furey said. “Hopefully this is the first of many events co-sponsored by these organizations.”
Harris, also looking to continue the collaboration, gave credit to President Steve Timmermans for his work in bringing Trinity and the community together to form this important partnership.